Proven Techniques to Attract and retain more patients

The most critical course you missed in all your healthcare training.

Attract & Retain More Patients

Learn proven practice management techniques and marketing fundamentals to establish,
grow, and future-proof your practice. 

practiceGRO Marketing 101 is everything you need to:

Future-Proof Your Practice through
Personal Branding

While you’re highly educated and talented in patient care, you most likely never took a course on how to build your personal brand and market your practice.

That’s where practiceGRO Marketing 101 comes in. We’re here to break down all the marketing jargon to the crux of what you need to understand and identify the actions to take to grow your practice exponentially. This is the course to take when you are ready to get serious about securing the future of your practice.


Taking this course will jumpstart your earnings with cost-effective techniques to quickly fill your patient load and lay the foundation for life-long success.


The lessons cover cost-effective personal brand-building actions you can do yourself in less than an hour each week. A spouse, friend, or office manager can help too. 


Physicians, nurses, psychologists, social workers, physical and occupational therapists can earn up to 8 hours of Continuing Medical Education credits. 

Can you answer YES to all these questions?

If not, you need to enroll in this course.

While acquiring a new patient delivers immediate revenue, the LIFETIME VALUE OF A PATIENT
is the true measure of the provider-patient relationship


If the practiceGRO Method helps you add one new patient per year, with that patient averaging 3 visits per year for 6 years, and they refer 3 additional patients, then you’ll secure $8,100 in additional revenue.
Take some time and run the numbers for your own practice.

By investing in this course, you will achieve your ROI (return on investment) in as little as one new patient!

In this self-paced, online course, you will learn proven steps to build your personal brand and rapidly grow your patient base.

Course Experience

Self-Paced Online Curriculum

Module 1: Establish your personal brand
Module 2: Build your online presence
Module 3: Deliver a VIP Patient Experience
Module 4: Learn & Apply Reputation Management Best Practices
Module 5: Cultivate a Loyal Referral Network
Module 6: Implement Exponential Practice Growth Strategies



Bonus: 1:1 Consulting Call

We’ll wrap the course up with a 30-minute 1:1 consulting call to address any remaining questions you might have.   We will review your personalized roadmap created and the beginning of the course to ensure you have met your objectives.

practiceGRO has been invaluable to my practice. They helped me establish and grow my online presence. My practice is booming thanks to the marketing strategies they taught me.

- ron hollis, orthopedic surgeon

Meet Your Host

Many of my friends and family in healthcare struggled to gain greater patient loads and increase their revenue – especially when they first started out or after they moved or changed practices.  Changing practices is extremely common.  I saw how providers lost loyal patients even when they moved within the same town because they had no way to effectively communicate with their patients.

They turned to me as Group Vice President of Strategy and Business Development for a Fortune 500 company to help them establish and grow their practices cost-effectively.

The healthcare providers I’ve helped have urged me to make my coaching and signature practiceGRO method available to their peers.

Ready to future-proof your practice & exponentially grow your patient volume?

This package Includes:


Want to Earn Continuing Education Credits?

In support of improving patient care, Rush University Medical Center is jointly accredited by the Accreditation Council for Continuing Medical Education (ACCME), the Accreditation Council for Pharmacy Education (ACPE), and the American Nurses Credentialing Center (ANCC), to provide continuing education for the healthcare team.

This activity has been planned and implemented in accordance with the accreditation requirements and policies of the Accreditation Council for Continuing Medical Education (ACCME) through the joint providership of Rush University Medical Center and Marita McCahill.  Rush University Medical Center is accredited by the ACCME to provide continuing medical education for physicians.

For Medicine:

Rush University Medical Center designates enduring material for a maximum of 8.00 AMA PRA Category 1 Credit(s)™. Physicians should claim only credit commensurate with the extent of their participation in the activity.

Successful completion of this CME activity, which includes participation in the evaluation component, enables the learner to earn credit toward the CME of the American Board of Surgery’s Continuous Certification program.  It is the CME activity provider’s responsibility to submit learner completion information to ACCME for the purpose of granting ABS credit.

For Nursing:

Rush University Medical Center designates this enduring material for a maximum of 8.00 nursing contact hours (s).

For Psychologists:
Rush University Medical Center designates this enduring material for 8.00 CE credits in psychology. 

For Social Work:

As a Jointly Accredited Organization, Rush University Medical Center is approved to offer social work continuing education by the Association of Social Work Boards (ASWB) Approved continuing education (ACE) program.  Organizations, not individual courses, are approved under this program. Regulatory boards are the final authority on courses accepted for continuing education credit.  Social workers completing this course receive 8.00 general continuing education credits.

For physical therapy or occupational therapy:

Rush University Medical Center is an approved provider for physical therapy (216.000378) and occupational therapy (224.000220) by the Illinois Department of Professional Regulation. Rush University Medical Center designates this enduring material for 8.00 continuing education credits.

Learning Objectives:

  • Module 1: Establish your personal brand
  • Module 2: Build your online presence
  • Module 3: Deliver a VIP Patient Experience
  • Module 4: Learn & Apply Reputation Management Best Practices
  • Module 5: Cultivate a Loyal Referral Network
  • Module 6: Implement Exponential Practice Growth Strategies


Principal Faculty:  Marita McCahill, MBA, University of Michigan Ross School of Business

Teaching Medium: Self-paced, online instruction through a learning management system

Method of participation in the learning process:

  • Watch instructional videos
  • Complete learner activities per module where applicable
  • Complete end-of-unit module exams and achieve a score of 80% or higher to earn credit

Estimated time to complete the education activity:

  • 8 hours

Dates of the original release and the termination date of the activity:

  • October 5, 2023
  • October 4, 2026

As a provider of continuing education, Rush University Medical Center asks everyone who has the ability to control or influence the content of an educational activity to disclose information about all of their financial relationships with ineligible companies within the prior 24 months.  There is no minimum financial threshold; individuals must disclose all financial relationships, regardless of the amount, with ineligible companies.  Individuals must disclose regardless of their view of the relevance of the relationship to the education.  Mechanisms are in place to identify and mitigate any potential conflicts of interest prior to the start of the activity.  All information disclosed must be shared with the participants/learners prior to the start of the educational activity.

Unapproved Uses of Drugs/Devices:  In accordance with requirements of the FDA, the audience is advised that information presented in this continuing medical education activity may contain references to unlabeled or unapproved uses of drugs or devices.  Please refer to the FDA approved package insert for each drug/device for full prescribing/utilization information.

The course director(s), planner(s), faculty and reviewer(s) of this activity have no relevant financial relationship(s) with ineligible companies to disclose.    


Providers who rely on patients to find & choose their practice.

The tactics taught benefit healthcare providers who have completed their training and rely on patients to find them and select their services.

Whether launching your practice, joining an established practice, or becoming part of a large staff, the easy-to-follow steps for building your brand will elevate your success through the many turns your career will inevitably take in the years to come.

Practitioners with established careers will also benefit from the course. Perhaps you’re experiencing declining patient loads or want to treat more of a specific patient type.

The beauty of Marketing 101 is it is a self-paced, online course. You can take it and apply the lessons as your schedule allows.  You will have a full year of access to the content, so as you come back to it as your practice evolves.

Absolutely! However, we recommend you follow along so you understand the fundamentals being taught. Many of the deliverables will require your personal input, but definitely can be executed by whomever you appoint. You will want to embrace the marketing principals taught, so as your practice evolves, you will be well-positioned to navigate any turns your career might take.  If you are taking this course for continuing education credits, than YOU must take the course.

Dr. Matthew Spaur, Chiropractor

“The practiceGRO team has been wonderful to work with. Their recommendations helped us attract new patients in a highly competitive market.

They completely revitalized our brand, grew our online presence, and implemented strategies to grow our business by leveraging our current patient base.”

You’re protected with our 100% risk-free money back guarantee

If you are unsatisfied with your investment after completing the first two modules, you will receive a full refund.​

#1 Mistake Healthcare Providers Make

Are you making this costly error?

In this fantastic (and free)  training you’ll discover what this costly mistake is and a straightforward path to avoid it and rapidly grow your patient base.